TrueDialog Portal
Sending Messages > Campaigns
This article explains how to attach a keyword to a campaign. Once a keyword is assigned to a campaign, if a user sends a message beginning with that keyword to the designated number, the campaign will automatically respond to the user. Before assigning a keyword to a campaign, you must first create the keyword. See the Creating a Keyword article if you need to create a keyword.
How does a Keyword work?
A keyword is typically a word but can be any sequence of letters, numbers, and special characters without spaces. When TrueDialog receives a message on one of your channels, it compares the first string of characters with any keywords assigned to that channel. If there is an exact match and the keyword is attached to a campaign, the corresponding campaign message will be sent to the message’s sender.
The diagram below shows several examples of how the system checks received messages for a keyword and pushes a campaign message when a match is found.
Here are some important details about keywords to keep in mind when creating and using keywords.
- Keywords are not case-sensitive.
- Keywords cannot contain spaces but can include numbers and special characters.
- Keywords are only compared to the beginning of the received message.
- If the keyword appears anywhere else in the message (other than the beginning), it will not match.
- The keyword must be an exact match. For example, if the keyword is “info” and the received message starts with “Information”, the keyword will not match.
- Each keyword is linked to only one channel and can be attached to only one campaign.
- Multiple keywords can be linked to a single channel.
- Multiple keywords can be attached to a single campaign.
- A specific keyword name can only be used once on each channel, but the same keyword name can be used on multiple channels.
- Different variations of a keyword can be attached for the same campaign. For instance, “info” and “information” can be attached to increase the chance of a user sending a valid keyword.
- Expand Send Messages in the left sidebar and select Campaigns.
- Click the key icon found in the action column of the campaign to open the dialog window for attaching a keyword to a campaign.
- In the Attach Keyword window, click the Keyword(s) textbox to see a list of the available keywords.
- Select a keyword to add it to the Keyword(s) textbox. You can add multiple keywords by repeating this step.
- Keywords can be removed by pressing the x next to the keyword.
- Note: You can attach more than one keyword to a campaign, but each keyword can only be assigned to one campaign.
- Click Save Changes to attach the selected keywords to the campaign.
- After saving the changes, a success message will appear in the upper right corner.
